You'll learn from Misty Kortes, a Keap Certified Partner with a wealth of experience in digital marketing. This course is designed to equip small business owners, marketers, and entrepreneurs with the skills to grow their business by capturing and converting new leads.
Discover the fundamentals of crafting high-converting lead magnets that your audience will love. Learn how to effectively target the right audience, ensuring your lead magnet resonates and meets their needs. Explore the art of designing content that attracts and engages, whether by solving a problem or offering valuable insights that help your audience make progress.
The course will guide you through the lead magnet creation process, from deciding what to offer, to which information you collect, and to creating a seamless customer experience that turns prospects into loyal customers and raving fans. We'll delve into the mechanics of lead capture, including best practices for landing pages and web forms, and share pro tips and design advice to enhance your efforts.
Featuring a variety of real-world examples, this course will show you how successful businesses leverage lead magnets to grow their customer base and drive revenue.
By the end of this course, you'll be equipped with the strategies and tools to create compelling lead magnets that convert, helping your business thrive.