Course curriculum

    1. Intro - Plan Now, Relax Later

    2. What You’ll Need to Build

    3. The Holiday Automation at a Glance

    4. Building the Automation Framework

    5. Reporting + Examples

    1. Black Friday Teaser

    2. Black Friday Launch

    3. Cyber Monday

    4. Confirmation + Next Steps

    1. Black Friday Landing Page

    2. Cyber Monday Landing Page

    1. Feedback Form

About this course

  • Free
  • 12 lessons
  • 1 hour of video content

Course Format

This Build-a-Play includes short, focused videos that guide you through each step of your automation. You’ll see both the strategy behind the campaign and the actual build inside Keap.

Before you start, we recommend watching the Max Starter Mini Series first to get familiar with the Keap application.

What You’ll Learn

This course is perfect for small business owners, marketers, and service providers who want to boost revenue during the holiday rush—without burning out. Whether you’re launching your first campaign or refining your existing one, you’ll walk away with a fully built automation ready to go live.

  • How to map your Black Friday offer and timing for maximum impact

  • Building the core automation that runs your promo from start to finish

  • Crafting your email and text sequences for urgency and trust

Complete the course to unlock your ready-to-use Black Friday Automation.

When you complete the course, a complete, ready-to-use Black Friday Automation can be installed into your Keap app

Start Building Your Automation Now →
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